Online Volunteer for Social Media Support

Job Posting Organization:
Action Lab for Development is a dedicated organization focused on advancing education, security" style="border-bottom: 1px dotted #007bff !important;">security" style="border-bottom: 1px dotted #007bff !important;">food security, and advocacy to empower entrepreneurs and newcomers in Canada. Established as an Extra-Provincial Corporation in Alberta in 2024, the organization has been granted special consultative status by the United Nations Economic and Social Council in 2020, which reflects its commitment to the UN's Sustainable Development Goals. The organization operates primarily in Canada, with a mission that encompasses five key objectives aimed at fostering creative economies and supporting local innovators. These objectives include providing tools for innovation, enabling networking and training, educating about fair business practices, guiding entrepreneurs in understanding ecosystems, and encouraging youth involvement in volunteering. The organization aims to positively impact local innovators, particularly newcomers facing integration challenges, by providing access to education and resources that empower them to thrive in their communities.

Job Overview:
The position of Online Volunteer for Social Media Support involves assisting Action Lab for Development in enhancing its social media presence and outreach. The volunteer will be responsible for preparing engaging social media content that visually communicates the organization's mission and initiatives. This includes creating infographics, captions, and hashtags that resonate with the target audience. The role requires the volunteer to produce two to three visual messages per week, which will be shared across various social media platforms. The online volunteer will work closely with a team on the ground, who will provide necessary information and images to ensure that the content is relevant and impactful. This position is crucial for raising awareness about entrepreneurship, poverty alleviation, and youth mentorship, thereby driving visibility and engagement for the organization's programs.

Duties and Responsibilities:
The primary duties and responsibilities of the Online Volunteer for Social Media Support include:

• Creating visually appealing social media content, including infographics, posters, and other visual materials that align with the organization's mission.
• Writing engaging captions and selecting appropriate hashtags to accompany social media posts.
• Collaborating with the on-ground team to gather relevant information and images for content creation.
• Developing a content calendar to schedule posts and ensure consistent engagement with the audience.
• Monitoring social media engagement and responding to comments or inquiries as needed.
• Assisting in the integration of social media handles into the organization's website to enhance online visibility.
• Participating in virtual meetings with the team to discuss strategies and updates related to social media efforts.

Required Qualifications:
The ideal candidate for the Online Volunteer position should possess the following qualifications:

• Strong understanding of social media platforms and their functionalities, including Facebook, Instagram, Twitter, and LinkedIn.
• Proficiency in graphic design tools such as Canva, Adobe Creative Suite, or similar software to create visually appealing content.
• Excellent written communication skills, with the ability to craft engaging and concise captions.
• Familiarity with social media analytics tools to track engagement and effectiveness of posts.
• Ability to work independently and collaboratively in a virtual environment.
• A passion for social change and a commitment to the mission of Action Lab for Development.

Educational Background:
Candidates should ideally have a background in communications, marketing, graphic design, social media management, or a related field. While formal education is preferred, relevant experience and a strong portfolio of previous work may also be considered.

Experience:
The position is suitable for individuals with varying levels of experience, from students or recent graduates looking to gain practical experience in social media management to seasoned professionals seeking to contribute their skills to a meaningful cause. Previous experience in volunteer roles or internships related to social media or communications is advantageous but not mandatory.

Languages:
Fluency in English is mandatory for this position, as all communications and content will be conducted in English. Knowledge of additional languages, particularly those spoken by local communities in Canada, would be considered a valuable asset, enhancing the volunteer's ability to connect with diverse audiences.

Additional Notes:
This is a volunteer position, and while it does not offer financial compensation, it provides an excellent opportunity for individuals to gain experience in social media management and contribute to a meaningful cause. The role is flexible and can be performed remotely, allowing volunteers to work from anywhere. The duration of the volunteer commitment is not specified, but ongoing support is encouraged as the organization continues to expand its impact in the community.