Fundraising Associate (Acquisition)

Job Posting Organization:
UNICEF, established in 1946, operates in over 190 countries and territories with a mission to save children's lives, defend their rights, and help them fulfill their potential. The organization is committed to promoting the rights of every child and offers diverse opportunities for professional and personal development. UNICEF employs a passionate workforce dedicated to serving children and communities globally, fostering a culture of belonging and growth, and providing an attractive compensation and benefits package.

Job Overview:
The Fundraising Associate (Acquisition) plays a crucial role within the Acquisition unit of Individual Giving at UNICEF. This position is integral to expanding UNICEF's donor base and driving sustainable growth in the private sector. The Associate will assist in executing targeted acquisition campaigns, which involves conducting market research, supporting lead generation, and coordinating with external agencies. The role is designed to ensure that acquisition efforts are informed, efficiently managed, and responsive to changing donor behaviors. The Associate will help facilitate the smooth execution of campaign planning and operational tasks, contributing to the overall objectives of increasing donations and enhancing engagement as outlined in the strategic framework for 2026–2030.

Duties and Responsibilities:
The Fundraising Associate (Acquisition) will be responsible for a variety of key functions, including:

• Supporting the development and execution of donor acquisition strategies that align with UNICEF's mission.
• Planning and executing donor acquisition campaigns to effectively engage potential donors.
• Implementing testing plans to gather insights and optimize campaigns.
• Monitoring campaign performance to evaluate the effectiveness of acquisition strategies against established KPIs and targets.
• Tracking campaign budgets, including media expenditures.
• Conducting research to identify potential target audiences to expand UNICEF's donor base.
• Facilitating collaboration across teams to align donor acquisition efforts with broader marketing strategies.
• Managing relationships and projects with external agencies, including creative and fundraising agencies.
• Supporting the development of investment plans and business cases as required.

Required Qualifications:
Candidates must possess a minimum of six years of relevant work experience in supporting marketing campaigns, fundraising, or sales activities with financial targets. A bachelor’s degree in a relevant field may substitute for three years of experience, while a master’s degree may replace an additional two years. Experience in campaign execution and logistics, including timelines, deliverables, and vendor coordination, is essential. Familiarity with A/B testing and performance optimization for fundraising or sales campaigns is also required.

Educational Background:
Completion of secondary education is required, preferably supplemented by technical or university courses related to the field of work. A bachelor’s degree in a relevant field is highly desirable and can significantly enhance a candidate's profile.

Experience:
The position requires a minimum of six years of relevant experience in marketing, fundraising, or sales, particularly in roles that involve financial targets. Candidates with a bachelor’s degree may have three years of experience waived, and those with a master’s degree may have an additional two years waived, making it essential for applicants to have a strong background in campaign execution and logistics.

Languages:
Fluency in Thai and English is mandatory, both written and spoken. Knowledge of another official UN language such as Arabic, Chinese, French, Russian, or Spanish is considered an asset and may enhance a candidate's application.

Additional Notes:
The position is full-time and is based in Bangkok, Thailand. UNICEF emphasizes a diverse and inclusive workforce and encourages applications from all qualified individuals, regardless of personal characteristics. The organization offers flexible working arrangements and various measures to support a diverse workforce, including parental leave and accommodations for persons with disabilities. Candidates must undergo rigorous background checks, including verification of academic credentials and employment history, and may be required to provide additional information for these checks. Medical clearance and compliance with vaccination requirements are also necessary for selected candidates.