UNV Media and Digital Communications Expert

Job Posting Organization:
UNICEF, established in 1946, is a United Nations agency responsible for providing humanitarian and developmental aid to children worldwide. In Pakistan, UNICEF has been actively working since the country signed the Convention on the Rights of the Child in 199

• The organization focuses on ensuring children's rights, health, education, and protection from violence and exploitation. UNICEF operates in over 150 countries, employing thousands of staff members dedicated to improving the lives of children and their families. The organization collaborates with various stakeholders, including governments, communities, and families, to achieve its mission of promoting children's well-being and development.

Job Overview:
The UNV Media and Digital Communications Expert position is designed to enhance UNICEF's communication strategies in Pakistan, particularly in the context of polio eradication efforts. The expert will play a crucial role in developing and implementing an AI-assisted digital social behavior change (SBC) strategy that aligns with the priorities of the Polio Eradication Initiative (PEI). This role involves creating content that resonates with local communities, addressing misinformation, and building trust in vaccination efforts. The volunteer will work closely with various teams to ensure that communication strategies are evidence-based and community-centered, ultimately contributing to the health and safety of children in Pakistan. The position offers a unique opportunity to engage in a significant global health initiative while gaining valuable experience in a multicultural UN environment.

Duties and Responsibilities:
The UNV Media and Digital Communications Expert will be responsible for a variety of tasks, including:

• Supporting the development of a comprehensive AI-enabled digital SBC strategy that aligns with PEI priorities.
• Creating an AI-assisted SBC content pipeline that includes behaviorally framed message variants and multilingual adaptations.
• Co-creating narratives for pre-bunking and debunking misinformation in local languages.
• Planning and overseeing targeted digital campaigns that align with vaccination efforts.
• Monitoring digital engagement performance and making necessary strategy adjustments.
• Strengthening online and offline social feedback mechanisms using AI analytics.
• Automating data aggregation and sentiment analysis to identify behavioral trends and misinformation patterns.
• Developing rapid response protocols for misinformation.
• Coordinating real-time rumor responses with relevant teams. 1
• Facilitating training sessions on AI applications and misinformation management for communication teams. 1
• Documenting lessons learned and best practices for internal knowledge sharing.

Required Qualifications:
Candidates must possess strong skills in strategic communications, digital content creation, and social media management. They should have a solid understanding of AI applications in communication and experience in community engagement strategies. Familiarity with health communication, particularly in the context of vaccination campaigns, is essential. The ideal candidate should demonstrate creativity, adaptability, and the ability to work collaboratively in a multicultural environment. Strong analytical skills and experience with data-driven decision-making are also required.

Educational Background:
A bachelor's degree in communications, public health, social sciences, or a related field is required. A master's degree in a relevant discipline is preferred. Candidates should have a strong academic background that supports their understanding of communication strategies and public health initiatives.

Experience:
The position requires at least 2-3 years of professional experience in communications, public health, or a related field. Experience working with international organizations, particularly in health communication or community engagement, is highly desirable. Candidates should demonstrate a track record of successfully implementing communication strategies that drive behavior change and improve community health outcomes.

Languages:
Fluency in English is mandatory, as it is the primary language of communication within UNICEF. Proficiency in Urdu or other local languages is highly desirable, as it will facilitate better engagement with local communities and enhance the effectiveness of communication strategies.

Additional Notes:
This position is a volunteer role under the United Nations Volunteers (UNV) program. The assignment duration is typically for a year, with the possibility of extension based on performance and organizational needs. The role is full-time and requires the volunteer to be based in Islamabad, Pakistan. The UNV unit will assist with initial accommodation arrangements, and the volunteer will receive a living allowance to cover basic expenses. The position may involve travel within Pakistan, and security" style="border-bottom: 1px dotted #007bff !important;">security-clearance" style="border-bottom: 1px dotted #007bff !important;">security clearance is mandatory for all official travel. Volunteers are encouraged to register with their home embassy for safety and support.