Sr. Marketing Communications Manager

Job Advertisement

Position Title: Sr. Marketing Communications Manager
Location: Dallas
Country: United States
Deadline Date: Not specified

Job Details

Job Posting Organization:
The American Heart Association (AHA) is a leading organization dedicated to fighting heart disease and stroke. Established over a century ago, the AHA has grown to become a trusted leader in cardiovascular and brain health, with a mission to be a relentless force for a world of longer, healthier lives. The organization operates in multiple countries and employs thousands of individuals who are committed to improving health outcomes for all. The AHA is known for its focus on diversity, equity, and inclusion, and it actively promotes a culture that values every employee's contribution. The AHA also emphasizes work-life harmonization, providing resources and support to help employees balance their professional and personal lives.

Job Overview:
The Sr. Marketing Communications Manager will play a pivotal role in the Healthcare Business Solutions (HBS) and Emergency Cardiovascular Care (ECC) departments at the American Heart Association's National Center in Dallas, TX. This position is designed for a strategic thinker who can lead communication efforts across various platforms, ensuring that the AHA's messaging is clear, consistent, and impactful. The manager will be responsible for developing and executing comprehensive marketing and communication plans that target key audiences, including the AHA Training Network and the Professional Education Hub. This role requires a proactive approach to communication, with an emphasis on creating engaging content that resonates with diverse audiences. The manager will also oversee the coordination of communications for major conferences and events, ensuring that all materials are aligned with the AHA's brand and mission.

Duties and Responsibilities:
The duties and responsibilities of the Sr. Marketing Communications Manager include but are not limited to: leading communication strategies for HBS and ECC; developing and executing marketing plans; creating regular communications for the AHA Training Network and Professional Education Hub; managing internal communications to keep teams informed about products and initiatives; developing and editing content for various marketing materials including newsletters, social media posts, websites, and brochures; driving communication support for national and regional conferences; conducting market research related to web analytics; supporting senior leadership with content and presentations; overseeing the ECC Beat and ECC Newsletter; coordinating with the Masterbrand communication team; establishing trusted relationships with senior volunteers; and providing excellent customer service to both internal and external stakeholders.

Required Qualifications:
Candidates must possess a Bachelor's degree in Marketing, Communications, or a related field. Additionally, a minimum of five years of experience in marketing and communications is required, with a strong understanding of online and social media platforms. The ideal candidate will have excellent written and oral communication skills, comprehensive knowledge of the Microsoft Office suite, and exceptional organizational and planning abilities. Attention to detail is crucial, as is the ability to manage multiple projects simultaneously and see them through to completion. Strong collaboration and customer service skills are essential, along with a willingness to travel up to 10% for local and overnight stays.

Educational Background:
A Bachelor's degree in Marketing, Communications, or a related area is required for this position. This educational background provides the foundational knowledge necessary for effective communication and marketing strategies within the healthcare sector.

Experience:
The position requires at least five years of relevant experience in marketing and communications. This experience should include a high level of business literacy, particularly in online and social media contexts. Candidates should demonstrate a proven track record of successful project management and the ability to work collaboratively in a team environment.

Languages:
While the job description does not specify mandatory languages, proficiency in English is essential due to the nature of the communication tasks involved. Additional language skills may be considered an asset, particularly in diverse communities.

Additional Notes:
This is a full-time position based in Dallas, TX, with the option for remote work. The American Heart Association offers a competitive compensation package that includes a base salary, performance recognition, and a comprehensive benefits program. Employees are entitled to a minimum of 16 days of Paid Time Off (PTO) per year, which increases with seniority, as well as 12 paid holidays. The organization also provides tuition assistance for employees seeking further education related to their roles. The AHA is committed to fostering a diverse and inclusive workplace and encourages applicants from all backgrounds to apply.