Deputy Director, Campaign Planning & Channels Management

Job Posting Organization:
The organization is the largest nonprofit dedicated to combating poverty, disease, and inequity globally. It was founded on the principle that all individuals, regardless of their identity or circumstances, deserve the opportunity to lead healthy and productive lives. The foundation emphasizes the importance of diversity among its employees, reflecting the varied global populations it serves. It offers a comprehensive benefits package that includes medical, dental, and vision coverage without premiums, generous paid time off, paid family leave, retirement contributions, regional holidays, and opportunities for employees to engage in various community initiatives. The foundation is committed to fostering a workplace environment that supports both personal and professional growth.

Job Overview:
The director" style="border-bottom: 1px dotted #007bff !important;">Deputy Director, Campaign Planning & Channels Management plays a crucial role within the Communications leadership team, collaborating with colleagues across the foundation's nine global offices to create integrated campaign strategies and implement digital channel strategies that align with the communications division's objectives. This position reports directly to the Director of Content and Campaigns and is responsible for leading campaign planning, digital channel strategy, audience engagement, and managing a team of campaign strategists and channel management experts. The role requires a focus on empowering the team to deliver high-quality work, fostering innovative approaches to achieve the foundation's goals, and managing relationships across a complex organizational structure. The Deputy Director will oversee key channels such as GatesFoundation.org, The Optimist newsletter, and various social media platforms, ensuring that communications are audience-centered and effectively build trust in the foundation's mission.

Duties and Responsibilities:
The Deputy Director will design and lead campaign strategies that support the foundation's brand and key initiatives, collaborating closely with regional offices and external partners to maximize impact. Responsibilities include directing campaign strategists in executing campaigns across both offline and digital platforms, enhancing the foundation's news relevance, and managing reputational risks. The role also involves partnering with the Global Brand Experience team to create content strategies based on audience insights and historical performance data. Additionally, the Deputy Director will develop and implement a long-term digital channel strategy for audience engagement, acquisition, and retention, managing a network of digital and social media channels to engage target audiences effectively. The position requires the development of measurement frameworks to evaluate channel health and success, as well as leading a diverse team of campaign planning and channel management professionals, managing the team budget, and fostering collaboration across various teams and global offices.

Required Qualifications:
Candidates must possess a Bachelor’s or Master’s degree in communications, marketing, journalism, or a related field, along with a minimum of 10 years of progressive professional experience in a similar leadership role. Strong expertise in campaign planning, digital channel strategy, audience engagement, and content marketing is essential. A deep understanding of the digital channel landscape, digital marketing trends, social media management, CRM, email marketing, web strategy, audience segmentation, and paid media is required. Excellent people management skills are necessary, with a proven ability to recruit, develop, and lead diverse teams. Candidates should also have experience managing multiple projects in dynamic environments and possess strong written and oral communication skills. The ability to provide creative solutions to complex problems and navigate effectively with internal and external partners is crucial.

Educational Background:
The educational background required for this position includes a Bachelor’s or Master’s degree in communications, marketing, journalism, or a related field. This educational foundation is critical for understanding the complexities of campaign planning and digital strategy, as well as for effectively engaging with diverse audiences.

Experience:
The position requires a minimum of 10 years of progressive professional experience in a similar leadership role. Candidates should have strong expertise in campaign planning, digital channel strategy, audience engagement, and content marketing. Experience in managing multiple projects simultaneously in dynamic, matrixed environments is also essential, along with a demonstrated ability to lead diverse teams effectively.

Languages:
While the job description does not specify mandatory languages, proficiency in English is likely essential given the nature of the role and the organization. Additional language skills may be beneficial, particularly in regions where the foundation operates, to enhance communication with diverse audiences.

Additional Notes:
The position is based in Seattle, United States, and requires unrestricted work authorization in the country. The foundation does not provide immigration-related sponsorship for this role. The salary range for this position is between $212,800 to $329,800 USD, with higher ranges for specific locations like Seattle and Washington D.C. New hires typically fall between the minimum and midpoint of the salary range, depending on their skills and experience. The role may require travel up to 15% domestically and internationally. The foundation is committed to providing an inclusive and accessible hiring experience and encourages candidates with disabilities to request accommodations during the application process.