Sr. Product Manager, Fundraising

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Position Title: Sr. Product Manager, Fundraising
Location: Birmingham
Country: United States
Deadline Date: No specific deadline indicated, apply timely.

Job Details

Job Posting Organization:
The American Heart Association (AHA) is a leading organization dedicated to fighting heart disease and stroke, with a mission to be a relentless force for a world of longer, healthier lives. Established over a century ago, the AHA has grown to become a prominent entity in the health sector, operating in numerous countries and employing thousands of individuals. The organization focuses on health education, research funding, and advocacy to improve cardiovascular health and reduce mortality rates associated with heart disease and stroke. The AHA is committed to diversity, equity, and inclusion, ensuring that its workforce reflects the communities it serves.

Job Overview:
The Sr. Product Manager, Fundraising will play a crucial role in shaping the future of the American Heart Association's fundraising products, particularly focusing on the American School Engagement program, which includes initiatives like Kids Heart Challenge and American Heart Challenge. This position requires a strategic leader who will define the product vision and strategy for digital platform capabilities associated with these programs. The role involves developing and maintaining a product roadmap that spans 12 to 36 months, collaborating with various teams to innovate and launch digital experiences that align with the organization's goals. The Sr. Product Manager will oversee the entire product development lifecycle, ensuring successful launches and user adoption while driving enhancements based on customer feedback and market trends. This position also emphasizes the importance of work-life harmonization, providing resources and support to help employees succeed in their roles.

Duties and Responsibilities:

• Strategic Leadership for Product Strategy and Vision: Collaborate with stakeholders to define and maintain the product vision and strategy, ensuring alignment with fundraising program objectives. Set goals and motivate teams across business, technology, and vendor sectors. Conduct market research and customer feedback analysis to identify trends and opportunities. Drive innovation by exploring new product ideas and enhancements.
• Product Planning and Roadmapping: Work with cross-functional teams to create and prioritize product roadmaps. Ensure designs incorporate customer feedback and testing. Define product requirements and manage feature backlogs. Make data-driven decisions to prioritize features based on market trends and user needs.
• Product Development and Launch: Coordinate with teams to monitor the product development lifecycle from concept to launch. Ensure successful product development and quality assurance. Manage change processes and training for successful launches. Partner with stakeholders on funding and budget management.
• Performance Tracking and Analytics: Define KPIs to measure product success and monitor performance post-launch. Analyze data and user feedback to iterate on product features. Evaluate the impact of new feature launches on business outcomes.
• Customer Focus and Relationship Building: Maintain a deep understanding of customer needs through direct interactions and market insights. Manage customer journeys in a Salesforce Marketing system. Build strong relationships with key volunteers and stakeholders.
• Collaboration and Communication: Foster transparent communication across departments. Collaborate with executive leadership to present product plans and updates. Develop visual communications to enhance clarity and collaboration.

Required Qualifications:

• Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field.
• A minimum of 5 years of progressive experience in product management, with a proven track record of successfully launching and managing products throughout their lifecycle.
• Strong strategic thinking, problem-solving, and decision-making skills.
• Excellent communication and interpersonal skills to build relationships with stakeholders and customers.
• Data-driven mindset with experience in using analytics to inform product decisions.
• Familiarity with agile methodologies and product management tools such as Jira, Product Board, and Figma.
• A thorough understanding of current digital engagement trends and the ability to integrate these into the product vision.

Educational Background:
A Bachelor's degree in a relevant field such as Business, Marketing, Computer Science, or Engineering is required. A Master's degree or MBA is preferred and considered a plus, particularly for candidates looking to advance in product management roles within the organization.

Experience:
Candidates should have at least 5 years of progressive experience in product management, demonstrating a successful track record of launching and managing products throughout their lifecycle. Experience in the nonprofit sector or with fundraising products is advantageous but not mandatory.

Languages:
While no specific language requirements are mentioned, proficiency in English is mandatory given the nature of the role and the organization's operations. Additional language skills may be beneficial, particularly in diverse communities.

Additional Notes:
This is a full-time position with flexible work arrangements available. The expected pay range for this role is between $110,000 and $120,000, commensurate with experience. The American Heart Association offers a comprehensive benefits package, including medical, dental, vision, and life insurance, as well as a robust retirement program with employer matching. Employees are also entitled to a minimum of 16 days of Paid Time Off (PTO) per year, increasing with seniority, and 12 paid holidays annually. The organization supports professional development through tuition assistance and access to its corporate university, Heart U.