Sr. Product Manager, Fundraising

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Position Title: Sr. Product Manager, Fundraising
Location: Grand Rapids
Country: United States
Deadline Date: No specific deadline indicated, apply timely.

Job Details

Job Posting Organization:
The American Heart Association (AHA) is a leading organization dedicated to fighting heart disease and stroke, with a mission to be a relentless force for a world of longer, healthier lives. Established over a century ago, the AHA has grown to become a trusted leader in cardiovascular and brain health, operating in numerous countries and employing thousands of individuals. The organization is committed to diversity, equity, and inclusion, ensuring that its workforce reflects the communities it serves. The AHA is also focused on work-life harmonization, providing resources and support to its employees to help them succeed both personally and professionally.

Job Overview:
As the Sr. Product Manager, Fundraising, you will play a crucial role in shaping the future of the American Heart Association's fundraising products, particularly focusing on the American School Engagement program, which includes initiatives like Kids Heart Challenge and American Heart Challenge. This position requires a strategic leader who will define the product vision and strategy for digital platform capabilities associated with these programs. You will be responsible for developing, prioritizing, and maintaining a product roadmap that spans 12 to 36 months, collaborating with delivery teams, stakeholders, and leadership to guide key strategic decisions and investment prioritization. Your role will involve working with cross-functional teams to innovate and launch digital experiences that align with the organization's goals and market needs. You will also oversee the entire product development lifecycle, from identifying customer needs to ensuring successful launches and user adoption, while driving ongoing enhancements and leading a shift towards a product lifecycle management approach.

Duties and Responsibilities:

• Strategic Leadership for Product Strategy and Vision: Collaborate with stakeholders to define and maintain the product vision, strategy, and roadmap that aligns with fundraising program objectives. Set goals, define success metrics, and motivate teams across business, technology, and vendor domains. Conduct market research and customer feedback analysis to identify trends and opportunities. Drive innovation by exploring new product ideas and enhancements.
• Product Planning and Roadmapping: Work with cross-functional teams to create and prioritize product roadmaps, ensuring designs incorporate customer feedback and testing. Define and manage product requirements, user stories, and feature backlogs, ensuring alignment with business objectives. Make data-driven decisions to prioritize features based on customer feedback and market trends.
• Product Development and Launch: Coordinate with fundraising and technology teams to monitor the product development lifecycle, ensuring timely delivery and quality assurance. Collaborate with internal technology and vendors for successful product development and launch, including change management and training.
• Performance Tracking and Analytics: Define key performance indicators (KPIs) to measure product success and monitor performance post-launch. Analyze data and user feedback to iterate on product features and optimize user experience.
• Customer Focus and Relationship Building: Maintain a deep understanding of customer needs through direct interactions and market insights. Cultivate relationships with key volunteers and stakeholders to validate product direction.
• Collaboration and Communication: Foster transparent communication across departments, ensuring a shared understanding of product strategies and goals. Collaborate with executive leadership to present product plans and status updates, developing compelling visual communications to enhance clarity and collaboration.

Required Qualifications:

• Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field.
• Minimum of 5 years of progressive experience in product management, with a proven track record of successfully launching and managing products throughout their lifecycle.
• Strong strategic thinking, problem-solving, and decision-making skills.
• Outstanding communication and interpersonal skills to build relationships with stakeholders and customers.
• Data-driven mindset with experience in using analytics to drive product decisions.
• Familiarity with agile methodologies and product management tools such as Jira, Product Board, and Figma.
• A thorough understanding of current digital engagement trends and the ability to strategically integrate these into the product vision.

Educational Background:
A Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field is required. A Master's degree or MBA is preferred and considered a plus, particularly for candidates with industry knowledge and experience in nonprofits.

Experience:
Candidates should possess a minimum of 5 years of progressive experience in product management, demonstrating a successful track record of launching and managing products throughout their lifecycle. Experience in event-driven businesses, such as conferences and festivals, is also advantageous.

Languages:
While no specific language requirements are mentioned, proficiency in English is mandatory given the nature of the role and the organization’s operations. Additional language skills may be beneficial but are not explicitly required.

Additional Notes:
This position is full-time and offers flexible work arrangements. The expected pay range is between $110,000 and $120,000, commensurate with experience, and geographic differentials may apply. The American Heart Association provides a comprehensive benefits package, including medical, dental, vision, disability, and life insurance, as well as a robust retirement program with employer matching. Employees also benefit from paid time off, professional development opportunities, and tuition assistance for further education.