Digital Marketing Officer

Job Posting Organization:
The International Rescue Committee (IRC) is a global humanitarian organization that responds to the world's worst humanitarian crises, helping people to survive and rebuild their lives. Established in 1933, the IRC operates in over 40 countries and 26 U.S. cities, providing assistance to refugees and displaced persons. The organization is dedicated to its mission of helping people affected by conflict and disaster to regain control of their lives and achieve self-sufficiency. With a workforce of over 14,000 employees, the IRC is committed to upholding the highest standards of integrity and accountability in its operations.

Job Overview:
The marketing" style="border-bottom: 1px dotted #007bff !important;">Digital Marketing Officer plays a crucial role in supporting the execution and delivery of the IRC's digital marketing and fundraising initiatives. This position involves managing day-to-day project workflows, coordinating production, and facilitating cross-functional collaboration across various teams. The Digital Marketing Officer will work closely with senior team members who define campaign strategies and performance goals. This role serves as a central point of coordination between Online and Offline Acquisition, Retention, Creative Studio, and key stakeholders, ensuring that campaigns, web assets, and digital experiences are delivered on time, on brand, and aligned with performance goals. The officer will be responsible for overseeing the entire lifecycle of digital campaigns, from concept through production and launch, while maintaining project timelines and documentation across multiple initiatives.

Duties and Responsibilities:

• Project Management & Production Coordination: Manage the end-to-end delivery of digital campaigns and web assets, including ad copy, creative, video, web imagery, and donation forms. Serve as the primary liaison with the Creative Studio, managing request intake, conducting initial reviews, and overseeing quality assurance and approval workflows to ensure high-quality output. Maintain project timelines, workflows, and documentation across multiple concurrent initiatives, ensuring all deliverables move efficiently from concept through production, QA, and launch. Maintain campaign tracking tools to ensure accurate visibility into campaign status, assets, and timelines.
• Cross-Team Coordination & Stakeholder Management: Act as the central intake point for digital production requests across teams, including Acquisition, Retention, and Planned Giving. Prioritize and balance competing requests to ensure alignment with organizational goals. Facilitate communication between mass markets, creative, analytics, and technology teams, and coordinate regular campaign updates, summaries, and key learnings to stakeholders.
• Specialized & Cross-Functional Campaign Support: Support the execution, launch, and optimization of digital campaigns for specialized initiatives and priority projects. Monitor and support peer-to-peer platform activity, including tracking new fundraisers and supporting inbound inquiries. Partner with relevant stakeholders to coordinate the development of landing pages, donation forms, and supporting assets, ensuring adherence to digital best practices and Creative Studio workflows.
• Web & Marketing Technology Support: Coordinate the development of web assets, including landing pages and donation forms. Project manage conversion rate optimization tests across donation forms and web assets, and support the Digital Marketing Senior Officer with discovery on web tools, pilots, and digital features. Implement and optimize Gift-in-Kind ad campaigns, partnering with internal stakeholders to achieve results.
• Quality Assurance & Process Improvement: Ensure all assets meet brand, UX, and accessibility standards. Validate tracking, naming conventions, and campaign setup across platforms. Identify opportunities to improve workflows, production efficiency, and cross-team collaboration.

Required Qualifications:
The ideal candidate should possess a minimum of 5 years of equivalent experience in digital marketing or a related field. Strong project management and organizational skills are essential, with a keen attention to detail. The candidate should have experience coordinating creative production, including copy, design, and video. The ability to manage multiple stakeholders and competing priorities is crucial, along with familiarity with digital marketing channels and campaign workflows. Comfort working with web platforms, CMS tools, and basic technical concepts is required, as well as strong communication and problem-solving skills. Desirable qualifications include experience with project management tools such as Monday.com or Jira, a basic understanding of HTML/CSS or web production, and experience in nonprofit or fundraising marketing.

Educational Background:
A bachelor's degree in marketing, communications, or a related field is preferred. Candidates with equivalent experience in digital marketing or project management may also be considered. Continuous professional development in digital marketing trends and tools is highly valued.

Experience:
Candidates should have a minimum of 5 years of relevant experience in digital marketing, project management, or a related field. Experience in coordinating creative production and managing digital campaigns is essential. Familiarity with nonprofit or fundraising marketing is a plus, as is experience with project management tools and web production.

Languages:
Proficiency in English is mandatory. Additional language skills may be beneficial but are not required.

Additional Notes:
This position is a full-time role with a competitive salary range of $77,600 - $88,889 per year, depending on various factors such as labor market conditions, job type, and individual candidate experience. The IRC is an Equal Opportunity Employer and considers all applicants based on merit without regard to race, sex, color, national origin, religion, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. The organization offers a comprehensive benefits package, including paid time off, medical, dental, and vision insurance, a retirement savings plan, and an Employee Assistance Program.