Associate Director, Loyalty Giving

Job Posting Organization:
Doctors Without Borders/Médecins Sans Frontières (MSF) is an independent international organization that provides medical care to those in need, particularly in areas affected by conflict, disease outbreaks, disasters, and social exclusion. Established to offer humanitarian assistance based solely on need, MSF operates in over 70 countries, employing a diverse team of medical, logistical, and administrative staff, many of whom are hired locally. The organization is guided by principles of independence, impartiality, and neutrality, and actively advocates for the rights and experiences of its patients and staff.

Job Overview:
The Associate Director, Loyalty Giving is responsible for leading the strategy at MSF-USA to enhance donor retention, reactivation, upgrading, and conversion of one-time donors, particularly within low-dollar and midlevel audiences. This role is pivotal in increasing revenue and fostering long-term donor relationships. Reporting to the Senior Director of Individual Giving & Strategic Philanthropy, the Associate Director will develop annual strategies, forecasts, budgets, and performance targets for the loyalty portfolio. The position requires a deep understanding of loyalty marketing, donor progression, and donor journey strategies, ensuring that the organization effectively engages with its supporters. The role emphasizes the importance of transforming first-time donors into lifelong supporters and enhancing the overall donor experience through innovative strategies and data-driven improvements.

Duties and Responsibilities:
The Associate Director will oversee various functions including prospecting for new donor segments, cultivating relationships with existing donors, and managing fundraising efforts to secure sustainable resources. Responsibilities include designing and implementing donor engagement strategies, ensuring effective brand positioning, and deploying advanced fundraising systems. The role also involves leading the loyalty team, managing external partnerships, and collaborating with various departments to optimize donor acquisition and retention strategies. Specific duties include crafting renewal strategies tailored to different donor types, applying insights from market research to enhance the donor experience, and driving innovation within the organization’s fundraising practices.

Required Qualifications:
Candidates must possess a minimum of 7 years of progressive experience in annual giving, mass market, or direct response fundraising, with a strong focus on donor retention and loyalty strategies. Proven success in managing significant budgets, forecasting, and analyzing return on investment is essential. The ideal candidate will have experience with various fundraising channels, including direct mail and digital platforms, and a track record of optimizing donor journeys to improve retention and donor value. Strong analytical skills and the ability to translate data insights into actionable strategies are crucial, along with experience in managing vendor partnerships and leading teams effectively.

Educational Background:
A bachelor’s degree in a relevant field is required, with a preference for candidates holding advanced degrees in nonprofit management, business administration, or related disciplines. Educational qualifications should reflect a strong foundation in fundraising principles and practices, as well as an understanding of the nonprofit sector.

Experience:
The position requires at least 7 years of relevant experience in fundraising, with a focus on donor loyalty and retention strategies. Candidates should demonstrate a history of successfully managing donor programs and leading teams, as well as experience in developing and implementing strategic fundraising initiatives.

Languages:
Fluency in English is mandatory, with additional languages being a plus. Proficiency in languages commonly spoken in the regions where MSF operates may be beneficial for engaging with diverse donor bases and stakeholders.

Additional Notes:
This is a full-time position based in New York, with a salary range of $124,356 - $155,432, commensurate with experience and skills. The role may require travel for meetings and conferences. MSF USA is committed to diversity and inclusion in its workforce and encourages applications from individuals of all backgrounds. The organization provides reasonable accommodations for applicants with disabilities and is dedicated to creating a safe and respectful workplace.