Social Media, Digital Advocacy and Outreach Coordinator

Job Posting Organization:
The World Food Programme (WFP) is the world’s largest humanitarian organization, established to save lives in emergencies and to use food assistance as a means to build pathways to peace, stability, and prosperity for individuals recovering from conflict, disasters, and the impacts of climate change. WFP operates in numerous countries around the globe, employing thousands of individuals who are dedicated to its mission. The organization is committed to diversity and equal employment opportunities, encouraging candidates from various backgrounds to apply. WFP has been recognized for its efforts, notably receiving the Nobel Peace Prize in 2020, which underscores its commitment to humanitarian assistance and advocacy.

Job Overview:
The Social Media, Digital Advocacy and Outreach Coordinator position at WFP's Seoul Global Office is pivotal in advocating for the organization's mission and enhancing its visibility within the Republic of Korea (ROK). The role involves leveraging ROK's dynamic social media landscape to create and disseminate impactful digital content that resonates with the local audience. The coordinator will work closely with the Partnerships Officer and collaborate with various teams to ensure that WFP's advocacy and fundraising campaigns are effectively communicated through social media and other digital platforms. This position is not only about managing social media but also about engaging with the community, analyzing trends, and optimizing strategies to enhance WFP's digital presence and engagement.

Duties and Responsibilities:
The duties and responsibilities of the Social Media, Digital Advocacy and Outreach Coordinator include:

• Developing social media plans and editorial calendars that align with WFP's global advocacy and fundraising campaigns.
• Curating, producing, and managing high-quality digital content, including graphics, videos, and written posts for social media channels, the website, and email newsletters.
• Tracking performance metrics and analyzing audience insights to optimize digital engagement strategies.
• Monitoring online trends and conversations to provide timely updates that enhance audience engagement and manage reputational risks.
• Supporting the planning and coordination of events led by SEO’s public and private sector partnerships teams.
• Assisting in managing relationships with WFP Goodwill Ambassadors and identifying opportunities for campaigns and digital content creation.
• Engaging with influencers, social media groups, and creative agencies to expand outreach.
• Collaborating with cross-functional teams to generate dynamic and impactful content.
• Performing other related duties as required.

Required Qualifications:
The position requires a university degree in Marketing, Public Relations, Communications, Journalism, or a related field. Candidates must have at least one year of professional experience in social media management, digital marketing, and content creation. Proven work experience in these areas is essential, along with a good understanding of social media KPIs and digital marketing performance analysis. The ability to deliver creative and high-quality digital content is crucial, as is the capacity to write compelling social media copy. Familiarity with design software such as Adobe Photoshop, Illustrator, InDesign, and video editing tools is preferred.

Educational Background:
Candidates must possess a university degree in a relevant field such as Marketing, Public Relations, Communications, or Journalism. This educational background is essential to ensure that the candidate has the necessary theoretical knowledge and practical skills to excel in the role.

Experience:
The position requires at least one year of professional experience in managing social media platforms, digital marketing, and content creation. This experience is vital for understanding the nuances of digital engagement and the ability to create content that resonates with diverse audiences.

Languages:
Fluency in both English and Korean is mandatory for this position, with a proficiency level of C (advanced). This bilingual requirement is crucial for effective communication and engagement with the local audience and for the successful execution of the role's responsibilities.

Additional Notes:
The contract for this position is classified as a Junior Consultancy and is set to last until 31 December 2026, with the possibility of renewal. The role is based in Seoul, South Korea, and offers an opportunity to work in a highly inclusive and multicultural environment. WFP emphasizes the personal and professional development of its employees, providing various training and mentorship programs. The organization also offers an attractive compensation package, which can be referenced in the Terms and Conditions section of the vacancy announcement. WFP is committed to providing reasonable accommodations for individuals with disabilities throughout the recruitment process.