National Individual consultant on Communication and Digital Media, Baku, Azerbaijan

Job Description

Job no: 520543

Position type: Consultancy

Location: Azerbaijan

Division/Equivalent: CEE/CIS

School/Unit: Azerbaijan

Department/Office: Baku, Azerbaijan

Categories: Communication / External Relations

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

For every child, [advocacy]

Advocacy present major part of UNICEF activities in Azerbaijan, both in policy dialogue, public information/media relations and communication for social change.

Digital engagement plays an important role in UNICEF’s response to global shifts in the fields of communication, advocacy and development. Use of digital media platforms helps position UNICEF in Azerbaijan as a knowledge leader, expands outreach and broadens engagement around children’s rights.

How can you make a difference?

Purpose/objectives

Under the guidance and supervision of the Communication and Partnership Specialist, the consultant will assist UNICEF Azerbaijan Country Office in (1) development and production of multimedia content in order to increase media reach & visibility effectiveness, (2) Assist in developing and maintaining close collaboration with organizations and individuals whose support is essential to promote children’s rights, in particular media

Key assignment and tasks

Proactively create editorial content (stories, photos, advocacy images, contests, campaigns, audio, video, infographics, etc.) in cooperation with Communication Team and UNICEF programme officers and adapt for media pitching, web and social media, posting daily to respective channels; Adapt multimedia assets from HQ Division of Communication for the local audience.

Deliverables, timeframe and payment schedule

Expected deliverable

Timeframe & deadline

Payment schedule

1.

Stories, social media posts, videos, images, infographics, photos posted to digital channels.

Monthly deliverable

Monthly fixed payment

2.

Web and social media calendar and content plans of content themes and all upcoming coverage schedules according to the calendar are maintained.

Monthly deliverable

Monthly fixed payment

3.

Monthly advocacy and social media calendar created and adhered to.

Monthly deliverable

Monthly fixed payment

4.

Social media packs for flagship events, initiatives, campaigns prepared timely.

Monthly deliverable

Monthly fixed payment

5.

Social media packs prepared for all key events, dates, launches, etc and shared with stakeholders, where appropriate.

Monthly deliverable

Monthly fixed payment

6.

Actively engage with online audiences through social media channels.

Monthly deliverable

Monthly fixed payment

7.

Timely responses to messages and comments, monthly reports on levels of engagement and insight.

Monthly deliverable

Monthly fixed payment

8.

Overall communication section support given.

Monthly deliverable

Monthly fixed payment

9.

Photos at UNICEF-supported events are taken, as needed.

Monthly deliverable

Monthly fixed payment

10.

Content and layout of quarterly newsletter produced for partners and generated.

Monthly deliverable

Monthly fixed payment

11.

Content of relevant country efforts to develop communication materials for dissemination through social and traditional media channels gathered accordingly.

Monthly deliverable

Monthly fixed payment

Payment will only be made for work satisfactorily completed and accepted by UNICEF. A monthly report will be submitted to the direct supervisor. UNICEF reserves the right to withhold all or a portion of payment if performance is unsatisfactory, if work/outputs is incomplete, not delivered or for failure to meet deadlines. All materials developed will remain the copyright of UNICEF and UNICEF will be free to adapt and modify them in the future.

To qualify as an advocate for every child you will have…

Education

  • At least a Bachelor’s Degree in journalism, marketing, social science, communication or a related field.

Work experience

  • At least 3 years of experience in journalism and/or writing features for the web;
  • Demonstrated experience in maintaining social media accounts, especially Facebook, as well as experience with new media executions, preferably with a development organization; knowledge and understanding of local and global digital landscape and trends;
  • Experience with graphic design, ability to create designs for digital media purposes in open source graphic design programmes; Ability to integrate PR/communication initiatives with social media;
  • Experience developing compelling content to generate response from audiences online; – Experience in reporting on qualitative and quantitative analytics;
  • Ability to take quality photographs and basic photo editing skills;
  • Previous UNICEF, UN and/or INGO experience in a similar role is highly desirable; Strong photographic skills is an asset; Demonstrated ability to write clear, articulate correspondence and communicate well (written and oral); basic research and analytical skills.

Language Proficiency

  • Fluency in both written and spoken Azerbaijan and English is essential. Russian is desirable.

For every Child, you demonstrate…

UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.

View our competency framework at

http://www.unicef.org/about/employ/files/UNICEF_Competencies.pdf

The contractor will be direct supervised by Communication and Partnership Specialist of UNICEF with overall supervision of the Representative.

TRAVEL may be required. Travel expenses will be covered in accordance with UNICEF DSA rates

Interested individuals should complete their profile in UNICEF’s e-Recruitment system and submit the following documents:

  • A cover/motivation letter

CV and Personal history form (downloadable from http://www.unicef.org/about/employ/files/P11.doc) Alternatively, if a candidate profile in the UNICEF e-Recruitment System is available, you may download it and submit it as part of application.

One non-academic writing sample in Azerbaijan and one in English (human story, journalistic piece, etc)

  • Two samples of images produced for social media.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.

Remarks:

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.

Advertised: Mar 13 2019 Azerbaijan Standard Time

Application close: Mar 27 2019 Azerbaijan Standard Time

UNICEF – United Nations Children’s Fund

Azerbaijan

Baku, Azerbaijan

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