Objective To develop the Communication and Advocacy Strategy of SIAP to enhance awareness of ESCAP members and associate members on the achievements and value of SIAP The strategy aims at communicating work and successes of SIAP to donors with the goals of improving donor awareness of and satisfaction with work of SIAP. The strategy aims at enhancing relations and brand building.Work Location
Duration of contract
The duration of the contract will be for 120 working days, which is planned to be over the period from 5 April to 17 September 2021 (starting and end date of consultancy contract might differ slightly, if starting date is delayed).
Fee and payment schedule Total fee: 25 thousand USD Payment to be made after completion of requested deliverables and submission of final report that has been approved by management of SIAP.
The Statistical Institute for Asia and The Pacific (SIAP) has been serving the Asia Pacific region for the last fifty one years by providing training to personnel engages in collection, compilation and Analysis of statistics for policy and decision making. It has also been providing support to the countries in the region in strengthening their capability to deliver statistical training.
In the 2020-2024 Strategic Plan of SIAP, SIAP is to develop communication and advocacy strategy as a key activity to enhanced awareness of ESCAP members and associate members on the achievements and value of SIAP to achieve the Goal 4: Sustained increase in financial and Human Resources, and improved statistical training and other services provided and coordinated by SIAP. The outcome of the Goal is ESCAP member and associate members and partners increased their contribution to SIAP and SIAP delivered training using improved IT infrastructure and service.
A consistent approach to communications and advocacies is central to raising SIAP’s profile and increasing the visibility of the work undertaken by SIAP.
Work assignment, duties and responsibilities Develop Communication and Advocacy Strategy of SIAP in line with the 2020-2024 Strategic plan of SIAP • The strategy is to highlight on effective methodologies how to communicate and advocate partners and stakeholders.
• The strategy should provide useful communication tools and tips that help promote the visibility of SIAP across the region and within the UN system.
• It also includes how SIAP communicates externally and internally and gives clear direction on a range of communication tools and products including website construction and function.
• The strategy must be practical and realistic, building on SIAP’s Comparative Advantage.
• The strategy must provide specific applicable examples on how to improve its communication.
• The strategy must include effective strategy of Coordination and collaboration with stakeholders.
• SIAP communications should be delivered in a gender-sensitive manner that advances Gender Equality as well as be disability-inclusive and accessible for persons with disabilities. It should be delivered in a manner that is bias-free and respectful of all population groups.
References (SIAP) • 50th Anniversary Volume of SIAP [Available from https://www.unsiap.or.jp/about/50year/SIAP%2050%20Years%20in%20Japan.pdf] • SIAP Strategic Plan [Available from http://www.unsiap.or.jp/about/strategc.html] (UN Guidelines) • ESCAP Communications Guidelines [To be shared subsequently] • Creating an Effective Communications Strategy: A Guide for Global Compact Local Networks, ESCAP from https://www.unescap.org/sites/default/files/T3-Guidebook.pdf • Public information and communications policies and practices in the United Nations system (A/71/383) from https://undocs.org/en/A/71/383 (Examples) • Global Communications Strategy 2020, United Nations Department of global Communications [To be shared subsequently] • Global Communications Strategy 2020-2024, United Nations University from https://i.unu.edu/media/unu.edu/page/24924/UNU-Global-Communications-Strategy-%E2%80%93-2020-2024.pdf • Fulfilling the Promises: A Practical Guide for UN Advocacy to Promote Implementation of the 2030 Agenda from https://unsdg.un.org/sites/default/files/Advocacy_report_web.pdf
Academic Qualifications: Advanced degree in communications, journalism, public affairs, public relations or other related fields
A first-level university degree in combination with additional two years of qualifying experience may be accepted in lieu of the advanced degree.
Experience: At least seven years’ post-graduate experience in strategic communications and public information, journalism, development studies, or related area, including experience in/with international organizations, government or non-profit sectors Experience creating and managing social media accounts on development issues is highly desirable.
Experience in website development and management, including creating and uploading content is highly desirable.
Proficiency with Microsoft word; proficiency with Prezi, Adobe Creative Suite package and visualization tools are an asset.
Skills Proven ability to coordinate processes managed by others and to influence compliance with conflicting demands Advanced ability to express clearly and concisely ideas and concepts in written form; specific skills in report writing and editing Proven ability to conceptualize, plan and execute ideas Proven ability to effectively manage relationships with donor partners and potential donor groups Ability to organize meetings, calls and documents that may require the input of multiple sources Proven ability to work both independently and as part of a team Language: Fluency in English