Management Systems International (MSI)

Communications Specialist (Social Media)

Management Systems International (MSI)

Job Description

Communications Specialist/Social Media USAID Kenya and East Africa Development Outreach and Communications Support Program Nairobi, Kenya Company Profile:

MSI, a Tetra Tech Company, is a Washington, D.C. metro area international development firm with a 35-year history of delivering development results across the world. Our core expertise is in the fields of monitoring and evaluation (M&E), institutional development, public sector management, peace and stability, governance and anti-corruption. MSI has implemented projects in 90 countries around the world such as Jordan, Kenya, Indonesia, Syria, Pakistan, Afghanistan, Ukraine, Colombia and Mexico. As one of the leading companies in our field, MSI has partnered with organizations across all sectors of international development to support clients ranging from large bilateral and multilateral donors such as USAID, the World Bank and the United Nations Development Program to national and local governments, nongovernmental organizations (NGOs), think tanks, foundations and universities. For more information on MSI, please visit our website at www.msiworldwide.com.

Project Summary:

The USAID/Kenya and East Africa Development Outreach and Communications Support Project, including a USAID Somalia Development Outreach and Communications support component, supports outreach to and communication with stakeholders within Kenya, East Africa, and Somalia on U.S. Government strategic objectives and impacts. This includes producing communications products and publications, supporting events management and interactive engagement opportunities, and contributing to the development of strategic communication strategies for the Kenya and East Africa Mission.

**Please note: Only Kenya citizens are eligible for this position Position Summary:

The Communications Specialist/ Social Media will participate in the full scope of strategic Communication Support tasks—including the development and production of information products and publications, event coverage, field work, photography, social media management, strategy development, videography and writing—with an emphasis on leading on social media issues. This position will report to the Chief of Party and work full-time at MSI's Nairobi field office.

General Responsibilities:

  • Assign and follow up on Content Development with staff
  • Ensure appropriate tone and relevance of messaging
  • Manage partner-generated content
  • Maintain understanding of the Mission's bilateral, regional portfolio/ structure, and Mission and Agency communications objectives
  • Coordinate closely with DOC, MSI teams and implementing partners
  • Remain informed about updates to changing social Media Platforms and digital/social networking landscape
  • Contribute to presentation and execution of communications products and services
  • Contribute to systems to track metrics/indicators
  • Produce relevant content that adheres to USAID branding and style guidelines
  • Interpret and tailor technical content
  • Participate in and contribute to presentations, strategy and performance review meetings
  • Assist with editorial and creative process
Social Media:

  • Provide daily monitoring and management of platforms to flag sensitive issues
  • Adapt content to reflect local developmental realities
  • Contribute to the development of social media messaging and toolkits
  • Schedule and post social media content per the content calendar
  • Ensure edits and approvals are secured prior to publishing
  • Solicit social media content on a regular basis from implementing partners
  • Set up social media advertisements
  • Repost upon request or cross-posting flagship content across all platforms
  • Fulfill regular weekly deliverables
Media Monitoring and Press Relations:

  • Review and analyze traditional and online media daily
  • Identify and summarize relevant mentions in communications
  • Contribute to a monthly catalog of news stories
  • Facilitate travel, coverage, or liaise with journalists on site visits
  • Engage in media calls and prepare/distribute press kits
  • Update media contact lists after each event or site visit
  • Prepare event specific media monitoring reports, on request, that synthesize journalist participation and press coverage
Field Work:

  • Identify suggested partners, sites, or interviewees, particular angles and themes, relevant resource documents, timelines, and final products
  • Conduct interviews, take photos, videos, and otherwise support field work
  • Work with photographers and videographers to capture human interest stories
  • Obtain signed digital consent from necessary parties
  • Conduct reconnaissance on sites to determine and report its suitability for future events or stories
  • Review relevant reports, news articles, social media handles, and other online information
  • Draft and submit pre-field brief
  • Complete uploads of photos, captions and metadata, raw audio files, field contacts, and submit brief final trip report upon return from field
Qualifications:

  • Bachelor's degree required in relevant field; Masters preferred
  • A minimum eight years of relevant professional experience in Journalism or public relations, including demonstrated experience implementing communication strategies and outreach campaigns that successfully raise the profile of projects or commercial companies
  • Significant work experience with non-governmental organizations, donors and/or mass media, and understanding of the international development space
  • Demonstrated broad knowledge of digital (websites, social networking, email and blogging), photography and videography
  • Experience in building the capacity of USAID projects on how to communicate and report their progress preferred
  • In-depth understanding of Kenyan culture, geography and development issues
  • Experience working and traveling in Kenya
  • Ability to pitch and shape earned media opportunities
  • Strong written and verbal fluency in English is required
Only candidates who have been selected for an interview will be contacted. No phone calls, please.

MSI is an EEO/AA/ADA Veterans Employer.

MSI is dedicated to hiring an inclusive workforce. If you would like to request reasonable accommodations during the application process, please email MSI.Dept.HRRecruiting@tetratechinc.onmicrosoft.com with Reasonable Accommodations in the title. Our recruitment team looks forward to engaging in an interactive process to provide reasonable accommodations for candidates.

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